Tutorials

An SSL (or secure sockets layer) certificate proves to users, browsers, and search engines that your website encrypts data transfers. It’s a layer of protection which all websites should have, whether they feature data transfers between the users and the site. Let’s talk about SSL certificates and how to get one (for free). What Does …

SSL Certificate – How to Get One for Free for Your Site Read More »

As I recently discussed in my complete overview on How Does Google Rank Pages, your CTR or click-through rate in Google search is one of the most important factors in ranking better. If you’re reading this, you already know the importance, you may already even know how to check your Google CTR, so let’s talk …

How to Improve CTR in Google Search – 5 Guaranteed Hacks Read More »

Your Google CTR (click-through rate) refers to the number of clicks you get to your page versus the number of times it gets shown in Google search. So if a page is shown in Google 1000 times (impressions), and it earns 50 clicks, that’s a CTR of 5%. As I referenced in my overview of …

How to Check Your Google CTR Read More »

Before you can rank well in Google, you have to appear in Google. Don’t assume that just because you’ve created your new page that Google will find it on its own. Google sometimes (always) needs help to add your page to its index for it to appear soon after publication. Thankfully it’s quick and simple …

How to Add a Page to Google (in 2 Steps) Read More »

A sitemap is a director- format blueprint of your site. It’s essentially just a collection of links for every single URL which make up your website. It’s helpful for finding specific pages on your website for both people and Google alike. Let’s talk about how to create a sitemap for your website. How to Create …

How to Create a Sitemap for Your Website (in 1 Step) Read More »